Event naming conventions that survive contact with a team
A few rules for naming events that keep your analytics readable for years — and why 'page_viewed' beats 'pv' every single time.
A few rules for naming events that keep your analytics readable for years — and why 'page_viewed' beats 'pv' every single time.
No data engineers, no problem. Start with a tiny event vocabulary, let structure emerge from usage, and keep it readable. Here's the playbook.